We live in a noisy world.
Consumers are inundated with choices across multiple, fragmented channels.
Yet, consumers expect to be seen as individuals, with unique preferences and tastes.
Brands recognise this.
But it is not easy for them to build meaningful, long-term relationships with their customers because they may not always keep pace with the complex and changing needs of customers.
THIS IS WHY WE ARE HERE.
Who we are
minden.ai is a technology venture on a mission to redefine the engagement between brands and consumers in Southeast Asia.
Founded by global investment company Temasek, minden.ai creates more delightful and rewarding interactions, enriching relationships between brands and consumers with the use of machine learning and artificial intelligence, leading to increased engagement, loyalty and growth.
minden.ai is behind the launch of yuu Rewards Club in Singapore.